Vol. 1 No. 2 (2025): December 2025

View Vol. 1 No. 2 (2025): December 2025

Published: 2026-01-21

Articles

Utilizing Sales Data to Optimize Digital Marketing Strategies for Beauty Products in Padangsidimpuan City

Rosi Ramayanti, Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi, Indonesia

Ihdi Syahputra Ritonga, Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi, Indonesia

DOI : 10.30983/balqis.v1i2.10114 Abstract View : 0 PDF Downloads: 0

102-114
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Digital Marketing Ethics 5.0: An Analysis of Islamic Economics

Hardiansyah Padli, UIN Sjech M. Djamil Djambek Bukittinggi, Indonesia

DOI : 10.30983/balqis.v1i2.10025 Abstract View : 2 PDF Downloads: 1

115-126
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Factors affecting intention to continue playing an online game: the role of competition, challenge, competence, relationship, and usefulness of the game

Tri Tata Wilia, Universitas Andalas, Indonesia

DOI : 10.30983/balqis.v1i2.10527 Abstract View : 9 PDF Downloads: 0

127-140
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Relationship Management, Location, and Distribution Optimization as Determinants of Manikka MSMEs’ Sustainability in East Kalimantan

rahma a.o maulandini, Politeknik Negeri Samarinda, Indonesia

DOI : 10.30983/balqis.v1i2.10523 Abstract View : 0 PDF Downloads: 0

141-148
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Strategi Manajerial Supply Chain Management Melalui Edukasi Untuk Optimalisasi Stok Pada Vending Machine Education and Implementation of Supply Chain Management for Stock Optimization in Vending Machines

Lambok Rommy, Politeknik Takumi, Indonesia

DOI : 10.30983/balqis.v1i2.10502 Abstract View : 0 PDF Downloads: 0

149-160
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Analisis Peningkatan Literasi Digital dan Kemampuan Produksi Konten Berbasis Kecerdasan Buatan pada Siswa SMK melalui Pelatihan Terstruktur

Memet Sanjaya, Politeknik Takumi, Indonesia

DOI : 10.30983/balqis.v1i2.10484 Abstract View : 0 PDF Downloads: 0

161-168
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Assessing Culinary MSME Feasibility Using an Integrated 5C–7P Marketing and Financial Evaluation Framework: Evidence from Kedai Huo, Samarinda

Putri Zasmien Az-Zahra, Politeknik Negeri Samarinda, Indonesia

DOI : 10.30983/balqis.v1i2.10524 Abstract View : 0 PDF Downloads: 0

169-180
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Marketing Strategy and Customer Value of Astuti Wedding Gallery Using SWOT, QSPM, and VPC

Mutmainna, Politeknik Negeri Samarinda, Indonesia

DOI : 10.30983/balqis.v1i2.10519 Abstract View : 0 PDF Downloads: 0

181-192
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