Az-Zahra, Putri Zasmien. 2025. “Assessing Culinary MSME Feasibility Using an Integrated 5C–7P Marketing and Financial Evaluation Framework: Evidence from Kedai Huo, Samarinda”. BALQIS : Journal of Business Innovation and Digital Marketing 1 (2):169-80. https://doi.org/10.30983/balqis.v1i2.10524.